KVKK Clarification Text

PERSONAL DATA PROTECTION LAW INFORMATION TEXT

Elif Demirci Sole Proprietorship takes the highest possible security measures to ensure that your personal data is collected, stored, and shared in accordance with the law and to protect your privacy.

Our aim is to inform you in the most transparent way about how your personal data is collected, the purposes for processing it, the parties with whom it is shared, the legal grounds, and your rights, in accordance with Article 10 of the Personal Data Protection Law No. 6698 and in line with your satisfaction. 

a) Data Controller

In accordance with the Personal Data Protection Law No. 6698 (“Law No. 6698”), your personal data is collected and processed within the scope explained below by Elif Demirci Sole Proprietorship (hereinafter referred to as the “Company” or “Melouro”) as the data controller.

b) Purposes for Processing Personal Data

Data Categories	Personal Data
Identity	Name, surname, Turkish ID number, date of birth, place of birth,
Contact	Mobile phone number, business phone number, e-mail address, business address
Finance	IBAN, bank details
Employment	Title, unit, department, education information, certificate
Legal Transaction	Signature, date, document number

 

Your personal data is collected, without limitation to the following and in compliance with the requirements of the law:

• To enable the provision of Melouro products and services to you, to fulfill our obligations towards you, to prepare records and documents, and to comply with information retention, reporting, notification, tax, and other obligations provided for by local and international laws and regulations,
• For sales and marketing activities aimed at improving the quality of services and products, and to offer you personalized advertisements, campaigns, advantages, and benefits within the scope of your Melouro.com membership,
• To communicate with you for information technology requirements, system structure, the necessity of the information technology support services received, and to provide you with necessary information regarding these services and products,
• To conduct traffic measurement, statistical analysis, segmentation/profiling, and CRM studies on the website, social media accounts, and mobile application for sales and marketing activities,
• To measure and increase customer satisfaction, manage complaints, receive your opinions and suggestions regarding new services and products, receive your problem and error reports, and inform you regarding products, services, complaints, and requests,
• To contact you, receive your orders, process your payments, cooperate with third parties for logistics and ensure product delivery, identify products and services that may interest you and make recommendations accordingly, send promotions and gifts, analyze your online behavior to show you personalized advertisements, measure and develop the quality of the service we provide to you, and manage our customer portfolio by profiling and scoring according to the segments determined by us,
• To use your personal data in comparative product and/or service offers, modeling, existing or new product studies and/or developments, and all types of products and services that will be offered to you within the scope of the laws and relevant legislation regulating the business described in the Company’s Articles of Association, which are the subject of your disclosure of personal data to the Company,
• To comply with the information retention, reporting, and notification obligations provided for by official institutions, fulfill the requirements of contracts, and perform the legal obligations of the Company regarding the utilization of these services,
• For the purpose of determining and implementing the Company’s commercial and business strategies; to manage the financial operations, communication, market research, and corporate social responsibility activities carried out by the Company, purchasing operations (request, offer, evaluation, order, budgeting, contract), intra-Company system and application management operations, and legal operations,
• To review, evaluate, and respond to requests received from official authorities or from you,

It will be processed within the scope of the personal data processing conditions and purposes specified in Articles 5 and 6 of Law No. 6698.

c) Who the Processed Personal Data May Be Transferred To and for What Purpose

Your collected personal data may be transferred, limited to and valid for all the processing purposes specified in section b) above, to:

• Melouro business partners, shareholders, and subsidiaries,
• Persons or organizations permitted by the Tax Procedure Law, Social Security Institution legislation, Court of Accounts, Law on the Prevention of Laundering Proceeds of Crime, Law on the Prevention of Money Laundering, Turkish Commercial Code, Code of Obligations, and other legislative provisions,
• Public institutions and organizations legally authorized, administrative authorities, and legal authorities,
• Foreign companies and their subsidiaries,
• Consultants, auditors, lawyers, and other third parties from whom services are received,
• Real or legal persons with whom we receive services for product/service comparison, analysis, evaluation, advertising, and the fulfillment of the purposes specified above, program partner institutions and organizations, and institutions with which we have agreements for sending the communications we send to our customers, and cargo companies that deliver the orders placed to you,

It may be transferred within the framework of the personal data processing conditions and purposes specified in Articles 8 and 9 of Law No. 6698.

d) Method and Legal Ground for Collecting Personal Data

Your Personal Data is collected both fully or partially through automated means and through non-automated methods that are part of the data recording system;

Directly by you or by persons authorized to act on your behalf; through applications made via contracted websites, store and Company headquarters personnel, institutions providing/receiving support services, and real and/or legal persons with whom processing is carried out within the scope of all kinds of legislation or contracts, and through direct automated systems (our website and mobile application, call centers, social media accounts) in oral, written, or electronic environments;

• It is expressly provided for by laws,
• It is mandatory for our Company to fulfill its legal obligations,
• It is directly related to the establishment or performance of the contract and processing is necessary,
• It is mandatory for our Company’s legitimate interests, provided that your fundamental rights and freedoms are not harmed,
• It has been made public by you,
• It is mandatory for the establishment, exercise, or protection of a right,
• You have given your explicit consent

It is collected based on legal grounds such as those.

d) Rights of the Data Subject Listed in Article 11 of Law No. 6698

As data subjects, if you submit your requests regarding your rights to the Company using the methods outlined below, the Company will conclude the request in the shortest possible time and no later than thirty days, depending on the nature of the request.

• In this scope, data subjects;
• Have the right to learn whether their personal data is being processed,
• Request information regarding the processing of their personal data if it has been processed,
• Learn the purpose of processing personal data and whether it is being used in accordance with that purpose,
• Learn the third parties to whom personal data is transferred domestically or abroad,
• Request the correction of incomplete or inaccurate processing of personal data and request that the action taken be notified to the third parties to whom the personal data is transferred,
• Request the deletion or destruction of personal data if the reasons requiring its processing no longer exist, even though it has been processed in accordance with Law No. 6698 and other relevant legislative provisions, and request that the action taken be notified to the third parties to whom the personal data is transferred,
• Object to a result that is adverse to the individual arising from the analysis of the processed data exclusively through automated systems,
• Have the right to request compensation for damages suffered due to the unlawful processing of personal data.

To exercise the rights specified above, you may submit your request in Turkish, in accordance with Article 5 of the Communiqué on the Procedures and Principles of Application to the Data Controller, in writing, with information and documents verifying your identity, to the Company’s address at Prof. Dr. Ahmet Taner Kışlalı Mahallesi, 2796. Sokak, No:3, İlko Konut Sitesi, Çayyolu/Ankara, via registered electronic mail (KEP) at elif.demircicengiz@hs01.kep.tr, via secure electronic signature, mobile signature, or by using the email address registered by the concerned person in the Company system at info@melouro.com.

Melouro reserves the right to verify your identity for the purpose of preventing the unlawful sharing of your personal data.

In your application;

• Your name, surname, and signature if the application is in writing,
• For Republic of Turkey citizens, your T.C. ID number; if you are a foreign national, your nationality, passport number, or, if any, your identity number,
• Your place of residence or business address for notification purposes,
• If any, your email address, phone, and fax number for notification purposes,
• The subject of your request,

are mandatory, and if any, information and documents related to the subject must also be attached to the application.